![]() Set the “Message SMS” property on the contact to the message that you wish to send.Thus you won’t risk of sending the same message again next time. In this one, you’ll update “Send SMS” to “No” and “Message SMS” to “Empty”. Add one last action to your Zap to Update the HubSpot Contacts. Add one Action to your Zap “Front Send Messages”, which looks like that:Ĩ. Now add a new Action to your Zap that will “Find or Create Contact” on Zapier.ħ. You’ll then output the “Clean Phone Number” so that you can use that into the next step.Ħ. You can see the full script that we used here. This token can only be replaced by Zapier so we handle that in the script. For instance, we added a “” as a variable in our message. You can also process “shortcodes” from your SMS. So you need to make sure that the number matches the format required by Front, otherwise the SMS won’t be sent. ![]() You’ll probably need to add a “Code” action running Python so that you can format the phone numberįront only accepts phone numbers with the country prefix (like +1 for US numbers). Add a Filter to your Zap so that “Send SMS” needs to be at “Yes” to keep executingĥ. Whenever the “Send SMS” property changes:Ĥ. You want to trigger your Zap whenever a “New Contact Property Change”: Head over to your Zapier account and create a new Zap. You can therefore create another property called “Message SMS” as a multi-line text.ģ. When this field will be at “Yes”, it will send the message contained in the 2nd property. You can call the first one “Send SMS” as a radio-select (Yes / No). Add Custom Properties to your Contacts in HubSpot Create an account on Front, Twillio and Zapier.Ģ. Whenever someone replies back to the message, you can then see his reply in Front. Zapier sends the message to Front which takes care of sending the message through Twilio.As soon as the Yes / No goes to “Yes”, it triggers actions into Zapier.We have custom property on each Contact specifying the text of the message and a Yes / No property to send the message.The company we work with heavily relies on Zapier so we decided to use that to make it all work together. The 2nd point wasn’t necessary but we felt like our leads might answer to these texts. Sending SMS is an easy task with an API like Twilio. Send SMS as part of a workflow within HubSpot.We had to become creative… In this article I’m going to tell you all the steps that we followed to send SMS with HubSpot. And HubSpot doesn’t have any out-of-the-box solution to send SMS. The main issue is that we were using HubSpot. We also learnt that they were heavily relying on SMS to communicate with friends and their clients. ![]() We did validate that by talking to our clients and saw that most people within that target market weren’t using Email to communicate. We could send them long drip sequences and they wouldn’t open them. However, these guys really weren’t reading them, at all. ![]() We recently dealt with an uncommon issue: our customers weren’t reading their emails. Sending SMS with HubSpot – Using Zapier, Front, Twillio ![]()
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